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Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV
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Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Model number: KDL-40S4100 | SKU: 8828708

Enjoy full 1080p high-definition content on this brilliant 40" flat-panel LCD HDTV. 24p True Cinema mode allows you to watch movies with full cinematic motion, while HDMI, component video and PC inputs give you a wide range of connectivity options. <class="gs_iv">Geek Squad Installation Videos© See how our highly trained Geek Squad Installers can help you get the most out of your home theater.

Average Customer Rating: 4.76 4.8 out of 5 (50 Reviews)
49 of 50 (98%) customers would recommend this product to a friend.

Customer Reviews for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
great tv   01/05/2009
By calvint45 from galway, ny
Picture Quality
5
5.0 5
 
Sound Quality
4
4.0 5
 
Features
4
4.0 5
 

What's great about it: great picture
What's not so great: sound, without hd cable it gets pixelated

"it is a very good tv. sony is a very good brand, and this tv certainly lives up to its name"

Would you recommend this product to a friend?: Yes
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Review 2 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
AWESOME TV   01/02/2009
By atcnerd from Tennessee
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: Everything
What's not so great: nothing

"This TV is great. It is my first hdtv. After a lot of research I settled on this TV but never thought of anything other than a sony. GREAT picture w/o hd cable, GREAT sound.

When I plugged in my cable cable I got about 40 extra channels. Must be the tuners in the TV.

GREAT TV
"


Would you recommend this product to a friend?: Yes
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Review 3 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Love it   12/29/2008
By Andros from Bahamas
Picture Quality
5
5.0 5
 
Sound Quality
3
3.0 5
 
Features
5
5.0 5
 

What's great about it: Awesome picture
What's not so great: Built in speakers.

"This TV is awesome, the clarity is really really good.
Plenty of inputs for additional devices, ie blue ray, xbox 360.....

The design is great, I have this Tv in my living room which is really bright, the glare from the windows is really reduced on the screen.

Purchase a surrond system to really enjoy this.
"


Would you recommend this product to a friend?: Yes
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Review 4 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
4
4.0 5
 
Features   12/18/2008
By MikeJF from Jonestown,PA
Picture Quality
4
4.0 5
 
Sound Quality
5
5.0 5
 
Features
4
4.0 5
 

What's great about it: Good price and reputation
What's not so great: Zoom feature and manual

"The manual does go into some minute detail on the manual zoom feature, but not detail enough to make me understand what each does. Auto zoom in setup does not work the way I understand it to be or the feature is junk. I thaught it was to set the zoom per channel. I must set it per channel which is a royal pain. Takes a little while for picture to come on but eventually I am geting used to it. The picture in a picture while looking at the guide with cable tv is a nice thing. Not sure why I need a seperate remote for the tv."

Would you recommend this product to a friend?: Yes
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Review 5 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Best TV Ever   12/06/2008
By Angel2008 from Chicago, IL
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: Great price and quality of the tv
What's not so great: None

"This is my first LCD tv and I really love it. I always loves Sony products. The customer services is excellent as well. Will I buy another ofcourse. The sound is great, setup is easy to complete."

Would you recommend this product to a friend?: Yes
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Review 6 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Great TV   12/04/2008
By pezcoreltj from MN
Picture Quality
5
5.0 5
 
Sound Quality
4
4.0 5
 
Features
5
5.0 5
 

What's great about it: Built in HD TV Tuner
What's not so great: Channel Changing

"I purchased this TV a week ago and really like it. Something that I didn't read about in other reviews is the internal HD TV tuner. I have analog cable so it looks like a normal TV, but the TV picks up 10 digital broadcast channels. It is great on the weekends since you pick up the basic channels in HD, thus the football games look great. The only think I don't like is how long it takes to change channels. I am a channel flipper and it a little frustrating not being to go up and down quickly, but not a big deal."

Would you recommend this product to a friend?: Yes
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Review 7 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Sony Bravia 40"   12/03/2008
By Jimboyep from Texas
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: Enjoy HD channel clarity and sound
What's not so great: Nothing yet

"This is my 2nd HD set and by far the best TV i"ve owned. The setup is super easy and the viewing angles are excellent. A tremdnous value for a 40" unit under $1K."

Would you recommend this product to a friend?: Yes
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Review 8 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Great TV for the money   11/30/2008
By Mrjim1 from Erie, PA
Picture Quality
5
5.0 5
 
Sound Quality
4
4.0 5
 
Features
5
5.0 5
 

What's great about it: Picture is as good as more expensive sets
What's not so great: Longer than normal warm up on turning it on

"Quality of picture is great and my Bluray looks great on it; ease of set up was easy and owners manual is clear on how to use it"

Would you recommend this product to a friend?: Yes
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Review 9 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
2
2.0 5
 
HATE THIS THING!   11/28/2008
By kenakon from KING OF PRUSSIA, AP
Picture Quality
5
5.0 5
 
Sound Quality
4
4.0 5
 
Features
1
1.0 5
 

What's great about it: Set-up easy, good picture quality.
What's not so great: Convenience!

"Got this tv today, was easy to set-up. Ofcourse I had read the "specifications" online, and one that sold me into it was the PIP and pc connectivity. What a dissapointment! For starters, toy have to do through "tools" to get to pip, nd you can only do that if if you on pc mode. Then when you get pip, the only pip is "TV"-not cable, not from any other of the numerous other inputs that they provide. And even then, NO sound! I called SONY and they told me sound would come only from the pc in pip mode-who needs sound when working on for example a word document??? I was buying this for my bedroom where I do most of my work, upgrading from a 32" LCD. In terms of those features, no comparison. I am sending it back till they can come up with a tv that I consider multi-use, or shoud I say full-multi-tasking capable! If you are looking for a great picture, this tv is top-class though!"

Would you recommend this product to a friend?: No
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Review 10 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Perfect TV for the Cost and Size!   11/28/2008
By JWade from Cedar Rapids, IA
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: Picture is amazing, sound is equally amazing.
What's not so great: Lack of PIP, but not something I would use regularly anyways

"This is a great TV. It is my third Flat Panel LCD-TV I have purchased. I went to Best Buy on black friday with the intention of buying the featured 40" Samsung, but I saw this TV for $100 more, and bought it immediately. It is a great tv so far, as is expected with the Sony Bravia line. Awesome picture, and the sound is always great."

Would you recommend this product to a friend?: Yes
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Review 11 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
TV is phenominal!!!   11/03/2008
By MrCarr from New Orleans, LA
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
4
4.0 5
 

What's great about it: Picture is great, priced perfect!
What's not so great: Don't know yet.

"The picture is great, sound is phenominal, analog picture fuzzy but is liveable. Picture in picture is missed. It would be nice to have wall mounts included with these products."

Would you recommend this product to a friend?: Yes
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Review 12 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Very nice LCD HDTV.   11/01/2008
By RNut6 from Lynden, WA
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: Great picture in HD.
What's not so great: Very slow start up when you turn the power on.

"I have owned this tv for just over 2 weeks. The picture looks incredible in HD. Only one complaint is how slow it is to show a picture when you turn the power on. I have a 26 inch Toshiba LDC HDTV in my master bedroom and it shows a picture a lot quicker at the initial turn on. Other than that, no complaints. Very happy with my purchase!"

Would you recommend this product to a friend?: Yes
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Review 13 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Beautiful Pictures In HD   10/30/2008
By Gonzo from Oak Cliff, TX
Picture Quality
5
5.0 5
 
Sound Quality
4
4.0 5
 
Features
5
5.0 5
 

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What's great about it: Picture quality is excellent.
What's not so great: None

"Sony makes an excellent LCD TV. This one is great for the price. I would highly recommend."

Would you recommend this product to a friend?: Yes
1 of 1 people found this review helpful.
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Review 14 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Great TV!!!   10/28/2008
By JohnJ34 from Portland, Me
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

"My first HD TV, and I love it! The TV is awesome, the best purchase I have ever made. The picture quality is amazing and the sound is good too. From watching sports or movies to playing video games, this TV makes it all more FUN! I would highly recommend this TV."

Would you recommend this product to a friend?: Yes
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Review 15 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Good Buy   10/26/2008
By DAN81 from Philadelphia,PA
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
3
3.0 5
 

What's great about it: Bood Price and Picture
What's not so great: Nothing bad to say

"Got this TV on sale and I feel that the price was good it my first flat screen and I Am happy with the purchase"

Would you recommend this product to a friend?: Yes
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Review 16 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Best TV's ever   10/22/2008
By lahabana28 from Miami
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: It works perfectly, have perfect picture and it looks greattttt with blu-rays

"I am very satisfy with the product. It has a pefect picture, audio, adn quality as TV. Will recommed it to friends adn prospective TV buyers."

Would you recommend this product to a friend?: Yes
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Review 17 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
It's Been A Long Time Coming!   10/22/2008
By TheRLGWizard from Summerville, SC
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: It's a SONT!
What's not so great: N/A

"I have been looking for a long time!!! All of my TVs have been Sony’s and I have NEVER been let down by them. This set is another reason why I buy them. When I looked at the sets on the floor this set had a great picture and the built in speakers sound good. The input stage is set up well with all of the inputs you should ever need. It’s been here a week and I still can’t believe how good it looks."

Would you recommend this product to a friend?: Yes
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Review 18 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Excellent Flat Screen   10/21/2008
By Paulerino from Greenfield Center, NY
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
4
4.0 5
 

What's great about it: Excellent size and picture for the price
What's not so great: PC connections could be better, like including a firewire port

"My wife and I did tons of research and the Bravia offered the sharpest and best picture quality than similarly priced flat screens. However, there were extras we hadn't figured on: cables, delivery and set up, dvd up-converter, etc...
The picture remains sharp even during fast action sequences, there is the occasional pixellation but I think that is more of a signal quality issue from the cable company than from the TV itself since it doesn't happen when watching DVDs.
We've been watching the TV for several weeks now and it still amazes, we're really happy with our purchase.
"


Would you recommend this product to a friend?: Yes
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Review 19 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Excellent/best purchase ever   10/20/2008
By ding1958 from Frisco, Texas
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

"Surely and without thinking I will recommend this brand to a friend and even to any one who may ask me it.

I purchase this brand and model of this LCD TV and connected with the same brand of Blue Ray/DVD player and just perfect, of course bought both from Best BUy store, can't comment except it's perfect.
"


Would you recommend this product to a friend?: Yes
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Review 20 for Sony BRAVIA 40" 1080p Flat-Panel LCD HDTV

Customer Rating
5
5.0 5
 
Great Picture!   10/20/2008
By MrHappy1
Picture Quality
5
5.0 5
 
Sound Quality
5
5.0 5
 
Features
5
5.0 5
 

What's great about it: Picture, sound.
What's not so great: Turn on time.

"I finally came into the 21st Century and purchased my first HD, flat panel. I love it. The picture is awesome and the size of this TV is perfect for my den. It is a great looking set as well. I have owned it for a few months now and the only thing that I don't like about it is the length of time it takes to turn on. It reminds me of the old days when you had to wait for the tubes to warm up! But I have gotten use to it and it really isn't a big issue. I recommend this TV for anyone who is looking for a great quality flat panel at an affordable price."

Would you recommend this product to a friend?: Yes
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