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Before I ordered the calibration service I read all the reviews and every one was a 5 star rating. Now that I have experienced the calibration service, I can only think that many of these reviews are fabricated by BB or GS. The guy came to our house and didn't say a word about what he was doing. Finished up in about 15-20 minutes and began to demonstrate the "amazing" picture quality.. WRONG! My wife and I were confused at what he was seeing because it was not looking any better. Then he began to explain that it takes a couple of weeks to adjust. Ok, so we waited. Still horribly disappointed, we called to have another tech come out. A couple of weeks later, the same exact one showed up at which point we declined. This time we went to the store to try and Best Buy's customer service failed to properly schedule us for another appointment. After fighting with a few different managers, we were finally able to get our money back. Please don't waste your time or money. Some DVDs come with a calibration tool which I've had better luck with.
What's great about it: I got my money back
What's not so great: price, quality, customer service