Well, I got this mainly cause I got tired of being restricted on length and stuff, I also got it cause the iPhone cable breaks pretty easy and that's 20 bucks right there almost. If you set your phone down on the pad and let it sit there for a few and you have to do something quick you don't have to unplug, you can just grab it and go. Or if you are like me and have to move around on the desk and not have a headphone in then its worth it.