Following the record-breaking launch of NBA 2K16, the NBA 2K franchise continues to stake its claim as the most authentic sports video game with NBA 2K17. As the franchise that "all sports video games should aspire to be" (GamesRadar), NBA 2K17 will take the game to new heights and continue to blur the lines between video game and reality.

The frantic squeaking of sneakers on the hardwood and the thunderous roar of the cheering crowd have faded into the background. Your focus is so intense that you swear you can hear every beat of your heart, feel every bead of sweat drip down your face and smell the rubber of the ball in your hands. The seconds tick by in slow motion as you pass the ball to your teammate, without looking because you're confident that he'll be exactly where you need him. You see the opening in the defenders positioning and know that it will be gone within seconds, so you slide into the sweet spot, call for the ball and put your hands out. The ball has barely landed in your hands before there's feet of air between your sneakers and the court. The net looms up before you and it's a simple matter, really, to lay the ball over the rim. The horn sounds before your feet have hit the ground, but you know that those two points were enough. Victory is yours.Live the basketball experience in jaw-dropping authenticity with NBA Live 14 — the next generation of basketball gaming. Designed to harness the amazing power of the PlayStation 4, this game delivers realistic, emotional and connected gameplay, along with four times the texture resolution and high-fidelity animations that showcase every detail of each player and arena's appearance. Powered by EA SPORTS Ignite technology, NBA Live 14 features players who move, think and behave like real athletes in dynamic environments, so you can get to know your team, develop a playing method and achieve victory on the court in a game that blurs the lines between the real and virtual worlds. With the innovative bounceTek feature, you have the freedom to develop your own signature dribbling style, like Rubio's wrap-around or Irving's hesitation dribble, thanks to authentic ball physics that provide truly organic control. CourtQ helps the game mirror reality even further by powering each in-game player based on 70 statistics and tendencies of the real-life player — and since every athlete is constantly evolving and improving, NBA Live 14 downloads fresh data within an hour of each real-time NBA game. Even more innovative new features, such as Human Intelligence, True Player Motion and Live World, with updated content and challenges on a daily basis fundamentally change the way basketball games are played. Welcome to the future of sports gaming.