I felt the same way when I saw the advertisement. The purchase of the phone for $99, with a two year contract and a $40 upgrade fee was all I was required to pay. The $40 upgrade fee is added to you next phone bill. Unlike other phone purchases where you have to pay up to $30 a month (for the phone) plus the plan cost, once you pay the $99 you only have to pay for your plan. The total savings was $720 because you get the Mod Speaker for free! I say check with Verizon about your plan before you make the purchase, just to make sure your plan does not have to be change. I spoke with a Verizon representative before the purchase and he informed me that if I changed my plan to the New Verizon plan I would end up paying $20 more per month. I have a very very old plan!! I made sure the the Best Buy representative did NOT change the plan.